PORSCHE NOW: EPHEMERAL LUXURY ELECTRIFIES CANADA

Porsche Canada inaugurates five Porsche NOW ephemeral stores in the Montréal, Ottawa and Vancouver regions. These innovative sales spaces celebrate electric mobility, featuring future models such as the electric Macan and the 2025 Taycan.

These boutiques offer an intimate, avant-garde setting for discovering the brand’s vehicles. In addition to interacting with experts, visitors can also explore the configuration lounge and the dedicated “Porsche Lifestyle” area. The design of the pop-up windows stands out for the integration of recycled materials. Each location, powered by sustainable solutions such as solar panels, reflects Porsche’s commitment to the environment. Events such as yoga classes and painting sessions enrich the experience.

The Porsche NOW sites, open until the end of the year, deliver an immersion in the electrified world of the German automaker.

PICTURE CREDIT: Porsche