By Daniel Rufiange To say that Mazda is behind the game in terms of electrification is an understatement. If this were a race, it would look as if the company had started backwards. The strategy [...]
By Daniel Rufiange Crash tests are legion throughout the industry. The IIHS (Insurance Institute for Highway Safety) certainly conducts the most rigorous. But automakers are conducting them too. [...]
By Daniel Rufiange Would you be willing to climb aboard a self-driving vehicle to reach your destination? That’s the question addressed to some 3,000 motorists by J. D. Power and one of the [...]
By Daniel Rufiange Honda is a little late in the race for electrification, but it’s about to make its debut with a promising vehicle, the Prologue. The latter is the result of a collaboration [...]
By Daniel Rufiange It’s a well-known fact that electric vehicles lose range in cold weather. It varies from one model to another, and some are easy to exaggerate, but setbacks of 25% to 30% are [...]
(Article published in Automotive Innovations magazine, June 2023) By Daniel Rufiange The electric shift has begun. Soon, most vehicles will be equipped with a battery. Therefore, concerns about [...]
(Article published in Automotive Innovations magazine, March 2023) By Daniel Rufiange Every automaker has at least one location where they test their vehicles in cold weather. For General [...]
By Daniel Rufiange Electrification remains high on Toyota’s agenda, especially since the arrival of a new CEO on April 1, Koji Sato. Nevertheless, the company has never been one to place [...]