The target starting price for the Tesla truck is 50,000 USD

According to Tesla CEO Elon Musk, the upcoming Tesla truck will have a target price of under $50,000 USD ($67,220 CAD). This seems an impossible figure given the fact that other Tesla products (aside from the Model 3) start at a price that’s much higher. However, Musk stated this in a recent Ride The Lightning Podcast: “You should be able to buy a really great truck for $49k or less.”

Musk added that the performance of the Tesla truck will be unmatched. The appearance might be a bit different from what a typical truck buyer is used to.

The range of the Tesla truck is expected to be around 800 km and should be unveiled sometime later this year. It will have a motor for each axle making it all-wheel drive. Musk noted that the suspension will dynamically adjust according to its load. Lots of torque is expected because it’s electric and a truck. The question remains can Musk revolutionize the pickup sector in the same way Telsa catalyzed the electric car market.

Rendering of Tesla truck from @Stephen William Mason